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Why it is key to have a digital marketing strategy
Why it is key to have a digital marketing strategy 850 566 Eric Onidi

Why it is key to have a digital marketing strategy

Companies with a digital marketing strategy are more likely to be found on the Internet by their target audience.
The metrics that evaluate the impact of digital campaigns are much more reliable than those of traditional marketing.

The importance of data in digital marketing
The importance of data in digital marketing 850 480 Eric Onidi

The importance of data in digital marketing

Big data tools and methodologies help marketers make better decisions about their digital campaigns. They allow them to learn much more about the target audience…

Impact of digital transformation on marketing
Impact of digital transformation on marketing 850 567 Eric Onidi

Impact of digital transformation on marketing

The digital transformation process of marketing provides new tools for businesses to make themselves known to their target customers, monitor their lifecycles and undertake campaigns in coordination with the sales department.

Glossary of marketing and digital strategy terms
Glossary of marketing and digital strategy terms 640 427 Eric Onidi

Glossary of marketing and digital strategy terms

EMD’s glossary of Digital Marketing terms is a guide to help you understand all the terms used in digital marketing and strategy. Our glossary of terms will shed light on your doubts and help you to correctly name each action, strategy or metric. Last updated: 5 Sept 21.

EMD, Secartys and Smartech partner
EMD, Secartys and Smartech partner 2560 1440 Eric Onidi

EMD, Secartys and Smartech partner

EMD is a partner of the Smartech cluster, a national organization that is part of the Secartys ecosystem. The association fosters the growth of the industrial sector based on its digital transformation.

Laver Consultants, EMD partner
Laver Consultants, EMD partner 1650 450 Eric Onidi

Laver Consultants, EMD partner

Today we announce our collaboration with Laver Consultores, a new professional partner that will complete our service offering with legal advice and management for companies.

Welcome Oscar!
Welcome Oscar! 933 634 Eric Onidi

Welcome Oscar!

Oscar Garcia is the latest addition to the EMD team.
A new talent to continue growing in our project.
Welcome!

We welcome Raquel!
We welcome Raquel! 933 634 Eric Onidi

We welcome Raquel!

The newest member of the EMD team is Raquel Martinez.
Our plan for the future has just begun and that is why we want the best in our team.
Welcome!

8 steps to create an Inbound Marketing strategy
8 steps to create an Inbound Marketing strategy 2560 1707 Eric Onidi

8 steps to create an Inbound Marketing strategy

The concept of Inbound marketing describes the most effective way to attract the attention of customers. This strategy will make you control perfectly how your users are and they will be the ones who decide to reach you. A strategy increasingly used by large brands, with a high focus on defining buyer personas and thinking about valuable content that will act as a magnet for the selected target.

Methodology for implementing Semantic Analysis
Methodology for implementing Semantic Analysis 1280 636 Eric Onidi

Methodology for implementing Semantic Analysis

On this occasion, we detail the methodology to be used to implement semantic analysis in a content strategy aimed at satisfying the user’s needs as the main and, we could say, almost exclusive objective.
In total there are 9 steps to follow…